I want to become an indie marketer with zero clients, zero employees, and zero offices as I shared in my game plan. In order to do that, I strategized 3 business models, that are completely digital and have unlimited distribution.
But, I’m embarrassed to report that I couldn’t work on any of those 3 business models in the past 4-5 months.
Let me explained what happened;
In February, when I had strategized those 3 business models, cryptocurrency was all over the news. Crypto was into its all-time new highs.
Naturally, I got myself involved in that as well. Rather than just buying few coins (in their all-time highs), I also started studying the blockchain space.
My gym sessions, driving time, washroom breaks, and free time were occupied with watching YouTube videos, reading medium posts, and listening to podcasts about what blockchain is, networks, para-chains, layer-1 & protections, oracles, cryptocurrencies, tokenomics, and so on.
It is very evident that blockchain is the future, it is how the internet is supposed to work in the future, and naturally, it cannot work without an incentive, which is cryptocurrencies & tokens.
Starting an agency, yet again
I shared my findings and my thoughts with my friends, one of my friends, Safi was involved in developing dApps. Safi introduced me to one of his friends, Awais, who was involved in creating smart contracts.
After talking to each other for a couple of months, we decided to start an agency servicing clients who are looking into developing DeFi protocols.
Awais is a wizard when it comes to blockchain development or creating smart contracts. His father had a job which involved looking into economy of Pakistan at a macro level, his brother is an accountant and Awais is a CS graduate with a keen interest in blockchain. Awais is good with numbers, he can see & analyze things on a macro level and he knows the tech. Our agency will not exist if we don’t have Awais.
Awais absolutely hates the web, which Safi loves. Safi is good at creating websites, dashboards, and platforms for the web. And, they both hate finding, managing, and servicing clients, which I’m okay with. So three of us founded Crypt Nerds, a full-stack DeFi development agency.
I wanted to get away from the servicing business but I got sucked back into it.
It came with its own set of challenges; 95% of the DeFi space is a pure scam. The remaining 5% that is not a scam is backed by banks, VCs, hedge funds, and users’ (investors) money. They don’t give a damn about communication, these clients don’t exist on freelancing platforms like Fiverr or Upwork. This whole space is very different from the traditional software development market where we have SOPs, systems, processes, and a proper flow.
Money in this space is good since there are not many agencies (compared to the traditional software development market). Most of the agencies in this space are working as a middleman, they acquire a client and then outsource the work to someone who actually works in this space.
But the story doesn’t end here.
Addiction of the charts
As we acquired a couple of clients for our agency and started servicing them, I realized that the products we are creating for our clients are at the mercy of investors (traders). It is a greedy space. Traders dictate the success of a project.
I started watching videos on how trading works and how traders think. I bought a couple of courses on Udemy (which I don’t recommend doing) and I decide to start day trading.
I set aside a very small capital of only $250 for day trading so I won’t be emotionally attached to it.
I tested the theories I had learned of finding and analyzing a trend. I learned things like Elliot Wave, Breakout Wedge(s), Fibonacci Retracement, Head & Shoulders (& Inverse), Indicators like Bollinger Bands, and RSI.
I took my capital of $250 to $310 within few trades with those theories.
The next thing I know that I’m addicted to it. Charts are like cocaine. I would look at charts brushing my teeth, during my evening walk, taking a shit. I would grab my phone and just keep looking at charts even though I’m not trading.
I would literally wait for my wife to sleep at night so I can sneak out to my home office and look at charts for the next 3-4 hours. It is super addictive for a stimulants-infused brain like me.
I don’t recommend day trading if you don’t have a plan. That $310 I made, I lost 30% of out within few trades over a couple of days period. But, it is alright. You cannot learn to trade without losing, it is part of the process.
Why are you telling me this?
I’m yet to identify that if the new agency I have formed in a market that I was just recently introduced to or the new trading addiction I have formed, is it a distraction from my original plan of becoming an indie marketer, or is it an opportunity to find something new in life.
I’m yet to find out. And the only way to find out would be to keep actually doing it until you can conclude sometime later in life if it was a distraction or an opportunity.
Thank you for reading this far. I’m excited to know your thoughts about the possible distraction or the opportunities I have found in my life.